๐ŸŒฑ Product Vision Document

EmissIQ

"Smarter footprint choices" โ€” Pakistan's First Smart Carbon Dashboard

Track
Your Carbon Footprint
Reduce
With AI Insights
Reward
Gamified Savings
EmissIQ Landing Page

๐Ÿ“‹ Document Information

Field Details
Product Name EmissIQ
Version 1.1 (Web-First)
Date January 13, 2026
Technical Lead Dr. Ammar Raja
Partners Dr. Osman Bin Saif, Dr. Shahab
Platform Web App (Desktop-first, mobile later)

๐ŸŽฏ Executive Summary

Pakistan's first comprehensive carbon footprint dashboard

Core Value Proposition

COโ‚‚ saved = PKR saved

We don't lead with climate guiltโ€”we lead with financial savings, health benefits, and community pride.

๐Ÿ“Š B2C Web App: Individual Users

Beautiful, intuitive dashboards for everyday Pakistanis

Main Dashboard

Web Dashboard
  • ๐ŸŽฏ Carbon Gauge - 2.4 tonnes CO2e monthly with trend
  • ๐Ÿ“Š Budget Progress - 68% used of annual budget
  • ๐Ÿ”ฅ Top 3 Hotspots - Transport (45%), Electricity (32%), Food (23%)
  • ๐Ÿ’ฐ PKR Savings - โ‚จ3,200 saved this month

Activity Tracking

Activity Tracking

Log fuel, electricity, gas/LPG, transport, food, and purchases with real-time CO2e preview.

Carbon Forecast

Carbon Forecast

Interactive "what-if" sliders showing projected impact: -340 kg COโ‚‚/year, โ‚จ18,500 savings.

Gamification & Rewards

Gamification

Levels, streaks, Green Coins wallet, partner rewards from JazzCash, Careem & more.

Reports & Analytics

Reports

12-month trends, scope breakdowns, YoY improvements, exportable reports.

๐Ÿ’ผ B2B Enterprise Platform

Corporate sustainability dashboards with team gamification

Corporate Dashboard

Enterprise Dashboard

450 employees, 125 tonnes monthly, -12% YoY, B+ sustainability score.

Team Challenges

Team Leaderboard

Department competitions, real prizes, 342/450 employee participation.

๐Ÿ—‚๏ธ Feature Matrix by Phase

Phase 1: MVP (10 Weeks)

Feature Status
User authentication โœ…
Electricity tracking โœ…
Gas/LPG tracking โœ…
Generator fuel tracking โœ…
Vehicle fuel tracking โœ…
Carbon dashboard โœ…
Basic forecast engine โœ…
Streaks & badges โœ…

Phase 2: Semi-Automation (8 Weeks)

  • Bill OCR scanner (B2C)
  • AI lifestyle coach (B2C)
  • Organization dashboard (B2B)
  • Department analytics (B2B)

Phase 3: Gamification V1 (8 Weeks)

  • Missions & challenges
  • City leaderboards
  • Green coins wallet
  • Partner rewards

๐Ÿ”ข Emission Factors

Pakistan-specific, verified sources

Activity Factor Unit Source
Petrol 2.243 kg COโ‚‚/L EIA
Diesel 2.692 kg COโ‚‚/L EIA
LPG 1.519 kg COโ‚‚/L EIA
Natural Gas 1.936 kg COโ‚‚/mยณ EIA
Pakistan Grid 0.340 kg COโ‚‚/kWh NEPRA FY23-24

๐Ÿ’ฐ Revenue Model

Multiple streams for sustainable growth

B2C: Consumer App

  • Freemium with premium forecasting
  • Personalization add-ons
  • Advanced AI coaching

B2B: Enterprise SaaS

  • Per-user/month licensing
  • Organization dashboards
  • CSR & ESG reporting

B2B2C: White-Label

  • SDK/API for banks & telcos
  • Ride-hailing integration
  • Retail partner embedding

B2G / Donors / NGOs

  • Funded program deployments
  • Climate initiative partnerships
  • Government sustainability programs

๐Ÿ‡ต๐Ÿ‡ฐ Pakistan-Specific Features

Built for local realities

Feature Why It Matters
Load Shedding Impact Tracker Track generator usage during outages
Eid/Wedding Event Mode Major emission spikes
LPG Cylinder Tracker Common cooking fuel
Rickshaw/Qingqi Mode Local transport
Urdu Support Mass adoption

โœ… Recommended MVP Scope

10-12 weeks to launch

  1. โšก Electricity (kWh + Pakistan grid factor)
  2. ๐Ÿ”ฅ Gas/LPG (Pipeline + cylinder)
  3. ๐Ÿญ Generator (Load-shedding usage)
  4. โ›ฝ Vehicle Fuel (Car, motorbike)
  5. ๐ŸšŒ Basic Commute
  6. ๐Ÿ– Meals (Meat frequency)
  7. ๐Ÿ’ณ Purchases (PKR spend)
  8. ๐Ÿ“Š Dashboard (Gauge + hotspots)
  9. ๐Ÿ”ฎ Basic Forecast
  10. ๐Ÿ† Streaks + Badges

๐Ÿ—๏ธ Development Partner

Powered by a dedicated technology team

Khaldun Systems

khaldun.systems

EmissIQ will be developed by Khaldun Systems, a technology company specializing in AI-powered enterprise solutions.

RoleDetails
Founder & CTODr. Ammar Raja
Team Size20+ Specialists

Team Disciplines

๐Ÿค– AI/ML Engineers

Carbon prediction models, recommendation systems

๐Ÿ’ป Full-Stack Developers

Next.js, Node.js, PostgreSQL

๐ŸŽจ UI/UX Designers

Premium dashboard experiences

๐Ÿ“Š Data Scientists

Emission factor modeling, analytics

โ˜๏ธ DevOps Engineers

Cloud infrastructure, CI/CD

๐Ÿ“ฑ Mobile Developers

React Native, cross-platform

๐Ÿงช QA Engineers

Automated testing, security audits

๐Ÿ“‹ Product Managers

Agile delivery, stakeholder alignment

๐ŸŽฌ Next Steps

  1. Partner Review โ€” Osman & Shahab approve vision
  2. Khaldun Systems โ€” Finalizes tech stack and sprint plan
  3. Development Kickoff โ€” Team begins Phase 1